The Swagger Mission

"Own the Water, Own the Streets"


The Swagger Line-Up 

64ft Custom Precision - "SWAGGER"

39ft Venture - "A Little Swag"


The Swagger Story

In 2010, Daniel Hassan moved down from New Jersey to South Florida. After spending years behind desks he had the urge to pick up a hobby in the outdoors of his new state. He got tipped from a local tackle shop of a great charter boat, run by a no nonsense captain, that gets on the fish. Dan took the 2 hour trip that weekend to Islamorada in the Florida Keys, and chartered the Reel McCoy captained by George McElveen. 

Dan was hooked. 

He continued to charter the "Reel McCoy" during the next year. The two were both competitive and relished tournament opportunities. During the duos first tournament together, they finished in 1st place with 17 sailfish with second place catching only 1. 

Knowing well that he wanted to continue this hobby for the rest of his life, he went all in, and asked George to captain his ship. Together they found a 64' custom Carolina Sportfish in Ocean City dubbed the "Brothers Pride".  After close to a million in upgrades, "Swagger" was ready to fish and fish it has.

We have made a choice to do things a little differently on SWAGGER. You can often hear us blasting our music, causing mischief, launching t-shirts, and catching more fish than the rest. We offer the content on this website and our social media for you to join the movement help us democratize our outdoors.